Content
Create useful, product-led and question-driven content that addresses real buyer needs.
Answer Engine Optimization · Six-month program
Become the Brand AI Recommends.
We help brands become easier for search engines and AI systems to discover, understand and recommend through better content, stronger authority and technically accessible websites.
- For ecommerce brands, professional services practices and B2B companies.
- Aim to be the name AI answers give when your buyers ask, and to turn that into orders, inquiries and pipeline.
I run a
This is what we are competing for
Example only, with invented brands. The name in that answer is what the whole program is trying to buy.
One integrated system
AI wants good content, from an authority it trusts, on a site it can read.
That is the whole job. We do all three for you, as one program, because each one makes the other two work.
Authority
Build credibility through relevant external references, expert content and authority signals.
Tech
Make websites, pages, product information and structured data easier for machines to access and understand.
Content gives engines something worth citing · Authority makes them trust it · Tech lets them read it
Measured results
What this produced for the first cohort.
Each figure shows what was measured, when, and how it was attributed.
127
Tracked orders from AI discovery channels across five brands, with no AI ad spend
Aggregate, all 5 brands- Measured
- Orders from AI discovery channels (ChatGPT, Shop App, Perplexity, Copilot), summed across five brands
- Period
- Feb 1 – Jul 13 2026
- Source
- GA4 and Shopify last-click, plus Google Search Console
- Context
- Five anonymized ecommerce brands. No AI-specific ad spend. Last-click undercounts assisted discovery.
76.6%
Of tracked AI revenue came through ChatGPT
- Measured
- Share of tracked AI-attributed revenue by referring platform
- Period
- Feb 1 – Jul 13 2026
- Source
- GA4 and Shopify last-click attribution
- Context
- Only platforms that pass referral data can be counted. Mix will differ by category.
28 → 49%
AI visibility in 60 days, with first position on four AI queries across two engines at once
Wellness ecommerce brand- Measured
- AI visibility for one brand, plus first position on four AI queries across two engines
- Period
- 60 days within Cohort 1
- Source
- AEO.co Cohort 1 case study tracking
- Context
- One wellness ecommerce brand. A single-brand result, not a cohort average.
3×
Step-up in monthly AI revenue from months 1 to 2 into months 3 to 4
Outdoor gear brand- Measured
- Monthly AI-attributed revenue, months 1–2 compared with months 3–4
- Period
- Months 1–4 of the program
- Source
- GA4 and Shopify last-click attribution
- Context
- One outdoor gear brand. Shows the compounding pattern, not a forecast.
Historical, not a promise. These are past results from one cohort of five ecommerce brands. They do not guarantee future performance, and outcomes depend on category, competition, starting point and how fully the program is implemented.
Six-month roadmap
When each thing happens.
- Weeks 1 – 2
Audit and setup
We map where you stand before touching anything. Baseline scan, technical audit, analytics baseline, and schema live on your key pages in week 1.
- Week 3
Strategy delivery
The full six-month plan, presented live, before a single piece of content is produced. Authority plan, topical map, content calendar, entity schema.
- Week 4 – Month 6
The engine runs
Content, authority and technical work compound weekly. You record once a month. We produce, publish and report on everything else.
Running alongside
How we work together, from week one to month six
Always openOne shared working file with every deliverable, draft and action item. Both teams see the same thing.
Every weekA 60 to 90 minute call. We present work for approval and walk through the actions on your site.
Every FridayPerformance report plus next week's content brief. You have 48 hours to flag changes.
Every monthAI perception report, full traffic analysis, and the strategy note for the month ahead.
Deliverables · At the end of six months
Included in the program
All of it is yours.
No strings and no follow-on fees. Ongoing management exists if you want it, and the program is built so that you do not need it.
All produced content
Articles, blog posts, social assets, videos, scripts and graphics. Published and unpublished, in the source files.
The Authority Hub
The full entity, network and citation infrastructure built during the program, transferred to you outright.
Every original recording
Each session file is delivered back to you, so the raw material outlives the engagement.
All website changes
Schema, page rewrites, on-page work, new articles and landing pages. Already live on your own domain.
Structured data and profiles
Every schema implementation, entity definition and directory entry created in your name.
All reports and audits
Every strategy document, audit and report produced during the six months, including the raw baselines.
What stays with us: the prompts, workflows and production methodology we use to build your deliverables. The engine, not the outputs.
Optional, after month six
Ongoing management, $3,000 a month. Available if you want us to keep running the engine. Never required. You keep everything either way.
Your side
And what we need from you.
Short list. About an hour a month, plus a weekly review. Everything else is on us.
Onboarding Week 1, once
Onboarding form. Business data, brand assets, access to your CMS, Search Console and analytics. One time, week 1.
One survey question. Add "ChatGPT or another AI tool" to your inquiry and post-purchase forms.
Monthly recording ~60 min / month
Monthly recording. Roughly 60 minutes with your delegated authority, following our prompt deck.
Approvals Weekly
Weekly approval. Review the Friday brief. 48-hour window, silence approves.
Publishing & access As needed
Two channels you publish. LinkedIn personal and TikTok, where third-party posting carries risk. We hand you the assets.
Profile creation. When we find a new platform, you create the account. We write everything that goes in it.
Technical Your developer
Technical fixes. Your developer applies the prioritized list on your hosting. We verify and follow up.
Optional · Interactive walkthrough
Go as deep as you like.
Open only what you care about. Each one goes four levels down, and folds back up whenever you want. You can book a call from anywhere. Examples follow the business type you picked above.
Your walkthrough
What you looked at.
And what you did not, which is included anyway. Take this to your team or bring it to the call.
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Before you ask
The questions everyone asks.
Is this just SEO with a new name?
No. SEO optimizes to rank a page. AEO optimizes to be the source an engine cites when it answers. The work overlaps on the technical layer and diverges everywhere else: third-party presence, entity structure and citation chains are retrieval factors, not ranking factors.
How long before we see something?
Schema goes live in week 1 and the first visibility movement usually shows in 30 to 60 days. In the first cohort, monthly AI revenue stepped up about 3× between months 1 to 2 and months 3 to 4.
Do I need to rebuild my website?
Rarely. We add structured layers to what you already have. Where a structural change is needed, your developer gets a prioritized list with instructions and we verify the result.
How much of my time does this take?
About 60 minutes a month for the recording, plus the Friday review with a 48-hour window. The full list is in what we need from you, above.
Does this replace what I am doing now?
No, it sits on top. AI becomes an additional discovery channel, and the content and technical work also lifts what you already run.
How do you prove it worked?
Baseline first, then the same measurement repeated. Citation share, AI-referred sessions, branded search, and last-click revenue where the platform supports it. We report honestly, including when a number does not move.
What if we stop after six months?
You keep everything. Ongoing management is available at $3,000 a month and is never required.
Who does the work?
Our team. One client manager as your single point of contact, with specialists behind them, all tracked in one shared working file.
What does the program cost?
The six-month program is $3,000 per month, $18,000 total, as listed on our Services page. The discovery call helps determine whether the program fits your business. After month six, ongoing management is available at $3,000 a month and is never required.
Next step
Book a Discovery Call
Find out where your brand stands.
A discovery call is where we look at your category and current AI visibility, and decide together whether this program is the right fit for your business. No walkthrough required.
aeo@smartmarketer.comInteractive scope v8 · Built on Scope of Work v1, 2026-08-31